Medibank Choose Your Reward

November, 2014

Client: Medibank Health Insurance

Challenge: Medibank was looking for a promotion that would increase corporate client acquisition and drive sales.

Solution: Using our Digital Rewards Platform new Medibank members were directed to a fully branded website where they got to choose from a David Jones, JB Hi-Fi, Coles or Myer eGift card or a Gold Class movie ticket. Each reward was delivered instantly to their preferred inbox.

Results: Medibank's corporate cover campaign experienced strong cut through in a highly competitive market, with an offer that provided customers with a highly valued incentive.